Closing Deals Overview
Simple Intro
Warm up
Just so you know I follow the KISS method, have you heard that? (Keep it simple stupid, or sweetheart depends on who you are talking to [make it a joke])
This is a really easy to explain, instead of paying these guys for electricity you will pay these guys
There are a lot of benefits and we will get to that
Worst case scenario, you will learn a lot about electricity and how solar works
Best case scenario, you will know the right decision for you once we are done
I am going to keep it simple so that for your sake and mine so that you will understand a lot of stuff that may go over your head
Is that fair? [they say yes and give a green light to make it simple for them]
Sales Steps
Devalue the electric company
Inspection
Company Story
Why Solar costs $0
Warranties and protections
Value / Benefits / Numbers / Savings
Closing
Make Multiple Attempts!
Isolate Objections
Close Again!
Post Sale
Wait to bring up more complex things like Net Metering works until after the sale.